Amazon has entered the smartphone market with their all new 3D Fire Phone. The device has a 4.7-inch screen, is powered by Android and comes with a unique user interface, which uses parallax effect — Amazon calls it Dynamic Perspective — to offer user 3D-like picture on the phone screen. The device achieves this unique user interface by using four front cameras to always monitor the position of a user’s head and then accordingly adjust the image on the screen. These four cameras also work in the dark because they use infrared to monitor a user.
Fire sports a screen with HD resolution. It has a 2.2GHz processor, 2GB RAM, 13 megapixel camera with optical image stabilisation, a dedicated camera button, and stereo speakers. The phone has several unique features so that consumers can have better smartphone experience. Some of these features are:
– Free unlimited cloud storage for photos (probably taken with Fire Phone by a user)
– Free access to one million songs
– Firefly: This feature uses the primary camera in Fire Phone to recognize objects and television shows and then can show users relevant information like a Wikipedia page for an object, a shopping link (obviously from Aamzon website) to buy the object you are looking at, or nutrition information for a bottle of soft drink. Firefly can recognize millions of objects.
– An app that allows users to seamlessly switch between reading or listening a book.
– Amazon Prime Video and Prime Music are supported.
– X-Ray feature that allows a user to access information related to, for example, a TV show he is watching is supported on Fire Phone.
– MayDay: This service will allow customers to click one button to connect to a customer care executive.
For now, Fire will be available only in the US and only through AT&T. The 32GB version of Fire Phone will cost $199 with a two-year contract. The 64GB version will cost $299.